SMARTER BI / PRACTICAL INTELLIGENCE
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Less theatre.
Independent engineering for website integrations, content and user migrations, and reporting automation. Defined projects, delivered by Pishty.
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RESEARCH → INTERPRETATION → APPLICATION
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Recent thinking
Three briefs. Start anywhere.
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Why data-centre project status is harder to verify than headline MW suggests
Four projects show why planning decisions, power claims, customer commitments and delivery forecasts need different evidence, not one status label.
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Can the UK compete for the next wave of AI infrastructure?
Can the UK compete in AI infrastructure? Compare workload needs, location value, electricity costs and delivery evidence across competing markets.
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7 Reasons Digital Publishers Should Use Recommender Systems
How responsible recommendations can improve content discovery, reactivate valuable archives, support editorial strategy, and create measurable reader journeys.
TWO PATHS THROUGH THE WORK